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Symbolising new born, INJURY 2023/24 Collection is inspired by the topic of human intelligence versus synthetic consciousness. This season is an open-ended question for everyone. Technological advancements mark a new era that is affecting our daily lives, but is it brining liberation to humanity? The Phy-gital show is an Australia-first runway show that offered an array of interactive and unique activations that included a physical fashion show, a Computer Generated (CG) Metaverse Film premiere, an AR activation and a See-Now-Buy-Now Collection.

RARE REALITY

The Rare Reality INJURY 2022/23 collection is depicted by 8 avatar models in an otherworldly multiverse presented as a 3-minute CGI animation fashion and music film debuting IRL for AAFW 2022, the first-ever hybrid fashion show bridging the Metaverse, Music and Live-Motion Capture VR controlled fashion character performances. This film by INJURY x REAL PARENT has won 4 international film awards.

INJURY ‘0000’ 2023/24 Collection Phy-gital Runway Show

RARE REALITY by INJURY x REAL PARENT


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GQ AUSTRALIA MENS STREET STYLE AT FASHION WEEK
WILL MCDONALD & BRYN PARISH IN INJURY